That's actually a question I was going to pose to you, Zach. The videos and projects, obviously, should feature the X-Carve and its capabilities as the predominant focus. But there's a heck of a lot more to most really cool wood projects than just CNC work... How do you think that should be handled?
For instance, one that I'm going to be working on here shortly is a project with my wife that we've been planning for a number of years, but only having the CNC really makes it practical. Namely, we want to make cases for her various art supplies, that are all identical externally, but will have unique sets of pockets carved out to hold specific items. Say, a dip pen and nibs, a sketching pencil set, a coloured pencil set, etc. This is very likely to be a saleable product for us as well, likely at craft shows and Etsy.
The workflow proposed is to cut the basic shape using chop saw, table saw, and router for making the blanks and cleaning up the edges for both the bodies and the lids. THEN we come back with the X-Carve / Easel and create a unique project for each of the interiors and lids (set up as one project, with the parts clamped on a custom spoil board to put the tops at the same heights) that will be customized for each use. The hinge pockets will be carved at the same time, and the lid will be given a marking with text and a graphic to show what the box contains. In theory, that should let us make a saleable product that would be very lean. Since all the box blanks will be the same, they can be built in a single run, and stored at 90% completion, then finalized by simply running an Easel project into whichever version the customer orders and applying the finish, instead of having to build them piecewise to order from the ground up, or potentially hold stock of an unpopular version for a long period.
It seems like a superb demonstration of how a project that would be very labor-intensive or outright impossible (at least at that level of efficiency, doing it with router templates would be awful) without an X-Carve can become fast and easy with one... but it will by necessity feature other tools in important rolls as well.